Provide students with a basic understanding of the global business environment and to discuss how corporate managers should identify global business opportunities and conduct various business strategies in creating value for their firms..
Change Management and Crisis Management
Provides the knowledge and insights to better diagnose and implement organizational change and provides managers with conceptual tools to successfully master high-pressure, complex crisis scenarios. Topics include managing issues and media, dealing with activists and interest groups, and surviving legal, legislative and regulatory challenges.
Electronic-commerce
In virtually every industry and every firm, information technology is driving change, creating opportunities and challenges. Leaders who don’t understand at least the fundamentals of information systems will be at a strategic disadvantage. This course provides broad coverage of technology concepts and trends underlying current and future developments in information technology, and fundamental principles for the effective use of computer-based information systems. There will be a special emphasis on manufacturing. Information Systems topics that will be covered include networks and distributed computing, including the World Wide Web, hardware and operating systems, software development tools and processes, relational databases, security and cryptography, enterprise applications, B2B, the semantic web and electronic commerce. Sloan LFM students with an interest in Information Systems are encouraged to register for this course.
Business Law
Introduce students to basic principles of business law. The focus is on general principles, both in China and internationally, more than on specific statutes and regulations. Coverage of specific topics will be broad rather than deep. By the end of the course, students should be able to:
• Understand a number of basic legal concepts;
• Recognize the existence of a number of legal issues in everyday business transactions;
• Understand the basic legal principles governing the resolution of those issues;
• Know when professional legal assistance will be useful;
• Discuss legal strategies intelligently with a lawyer.
Entrepreneurship and Leadership
The development of enterprises have a close relationship with their enterprisers. In some sense, entrepreneur is on behalf of the enterprise`s character. It`s significant for entrepreneur to have a good understanding and researching of entrepreneurship and leadership in order to build up their own entrepreneurship and enhance their leadership. On one hand, as an comprehensive course, 《Entrepreneurship and Leadership》requires that students must have a good knowledge of the basic theories about leadership、economics、politics、sociology、culture and so on, and abilities to solve leadership problems with these knowledges. on the other hand, 《Entrepreneurship and Leadership》is a practical course that students need do some preparing work to discuss cases in class and finish homework in time. It aims to promote consciousness and capability as an entrepreneur.
Corporate Finance
Focuses on the interactions between financial structures and the value of the underlying real assets. After a short introduction to capital budgeting and valuation methods, the course focuses on the process of capital structure decisions. Recent theories in corporate finance are illustrated through a series of examples and cases. Special emphasis is placed on the ways in which financing affects the incentive structure of financial claimants.
Strategy Management
Strategy management involves creating organizations that generate value in a turbulent world over a sustained period of time. It is a management task that involves leadership, creativity, passion, and analysis - building an organization that both generates and responds to change, developing compensation systems to reward staff, devising appropriate structures and systems, competing for funds in global financial markets, and ensuring that necessary resources are developed and allocated to worthwhile opportunities. Strategic management means managing for the present as well as creating change - thinking globally and acting locally - so that the firm continues to prosper in a global, uncertain world. this course will try to lead students to become familiar with the conditions to develop and execute various types of value creating strategies; appreciate the changing contexts when strategizing like type of industry, type of competition and type of customer base; understand what a firm is capable of, where it excels, and which resources and competences do the firm and its members need or actually possess.
Strategic Human Resource Management
This programme explores different aspects of Human Resources Management (HRM) in China’s changing environment. Participants will analyse both Western and Chinese management practices and their relevance to running a business in China today. In past years, the programme has benefited from the participation of both Chinese and expatriate managers jointly examining HRM in a Chinese context.
Marketing
This course aims to inform students of the nature of marketing as seen from a management perspective in the context of today’s rapidly changing environment. The course will stress an empirical approach, questioning the existing theory and providing new insights into the marketing process through critical reading and research. When students have mastered the basics they will be expected to use this information in problem solving via a case study approach, both global and local ones. There will be an emphasis on marketing strategies for product, pricing, distribution and promotion in response to rapid environmental change. It covers: understanding marketing and the marketing process, developing marketing opportunities and strategies, developing the marketing mix; Managing marketing.
Managerial Decision and Statistical Analysis
Modern management theory told us: Management is decision-making. A wise decision-making depends upon interrelated and useful information. Where can we get the information? One approach is to collect from existing sources, the other is to survey and take experimental study. DMD just provide us an useful technique to collect and analyze the information. And try to give out the most useful information to our decision-making.