Product Development Strategy
Product development is vital to ongoing business growth. Students will learn to develop strategies to respond to the changing needs of consumers, new technology, product lifecycles, and intensified competition at both domestic and international levels. The processes of concept development, product creation and market testing will be examined, and product development will be examined within a comprehensive business strategy approach.
Tags: APU, competition, course, Creation, graduate school of management, growth, Innovation & Technology Management, Market, MBA, Product Development Strategy Course of MBA at Ritsumeik, Ritsumeikan Asia Pacific University, Strategy
Category : Ritsumeikan Asia Pacific University
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Admissions Office
Ritsumeikan Asia Pacific University
1-1 Jumonjibaru
Beppu City
Oita Prefecture
874-8577, JAPAN
Strategy of Technology
Students will master creative strategies to manage innovation in order to lead R and D to business development and strengthen competitiveness. Case studies and discussions will be used to enhance understanding, application and analysis of key issues.
Graduate School of Management at Ritsumeikan Asia Pacific University (APU)
Financial Institutions and Markets
This course will introduce students to the features of, and developments in, financial markets, as well as the issues facing financial institutions today. The role of financial markets as a mechanism for capital distribution will be examined, together with issues in market liberalization and internationalization, and the impact of technological changes. Students will also be required to consider the changing function of financial institutions, their business strategy, and their influence in the corporate world.
Graduate School of Management at Ritsumeikan Asia Pacific University (APU)
Investment and Security Analysis
Topics addressed in this course will include the structure and operation of securities markets, the relationship between security value and the macro-investment environment, and investment policies for individual and institutional investors. Patterns of risk and return will also be presented, together with methods for valuation of investment products.
Graduate School of Management at Ritsumeikan Asia Pacific University (APU)
Financial Management
This course will present advanced financial issues confronted by corporate managers engaged in capital planning. Students will gain skills in financial management for corporate expansion and restructuring, capital structure, and capital distribution policy.
Graduate School of Management at Ritsumeikan Asia Pacific University (APU)
Financial Engineering and Risk Management
An exploration of the concept of risk, its influence on economic decision making in the corporate setting, and processes for managing risk will be presented. Derivative theory will be introduced through examination of futures and options. Issues in risk diversification will also be presented.
Graduate School of Management at Ritsumeikan Asia Pacific University (APU)
Corporate Finance
This course will identify the major finance issues confronted by corporate managers, and students will become familiar with methods for obtaining capital and making successful capital investment decisions. An introduction to the fundamentals of market valuation and securities will be followed by presentation of important issues in corporate valuation, capital investments and corporate financing, as related to capital costs.
Supply Chain Management
Supply Chain Management is the multi-stage product distribution network which deals with the management of goods and information. Due to increased global competition and the advancement of information technology the majority of companies are using new strategies to cut costs and increase their responsiveness to the marketplace. This course will provide the tools and knowledge, which is necessary in the development, implementation and sustainment of these strategies which combat the various problems of supply chain management.
Human Resource Management
This course will present human resource management as a source of competence for business. Students will be encouraged to consider the relationships between effective human resource management and marketplace competitiveness. Strategic and international perspectives will be introduced to help students to understand and acquire human resource management skills required for managers in Asia Pacific region.
New Product Development
The ability to successfully develop and launch a new product into the market is one of the fundamental skills that today's business executives must understand. This course examines the most successful strategies, processes and methods used to bring a product from idea generation to market launch. Students will examine the institutional implications of new product development, barriers to success, and effective methods to drive a new product concept through the entire development cycle. Emphasis will be placed on the ability of marketing managers to integrate R&D, consumer and corporate views while guiding a product along the development
Marketing Research
Systematic planning, implementation and analysis of market research surveys will be presented in this course, which will include training in market testing, sales projections, evaluation of promotional campaigns, etc.
Production Management
An introduction to business administration practices aimed at increasing productivity. Management processes in relation to operations research, demand estimates and production planning, stock control, quality control, and materials management.
Business Law and Ethics
Students will be introduced to legal and ethical issues for business management in a variety of contexts: structuring and implementing international transactions, organizational forms for corporate entities, legal regulation in international business, and dispute resolution.
Information Technology Management
This course will explore the role of information technology (IT) in a corporate environment, and its potential for revolutionizing corporate management. Students will be introduced to methods for e-business planning and gain practical skills in developing an e-commerce site.
Managerial Accounting
An introduction to the theories and policies of managerial accounting, through examination of the role of performance evaluation in corporate decision-making, cost management, and profit management. Students will be introduced to accounting for corporate planning and coordination, through issues such as budgeting. This course will assume knowledge of basic accounting practices.