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Graduate School of Business Sciences at University of Tsukuba Reading Seminars Reading Seminar in Consumer Behavior I - III Reading Seminar on Marketing Science I - III Reading Seminar in Strategic Management I - III Reading Seminar in Organization Revolutions I - III Reading Seminar in Corporate Finance I - III Reading Seminar in Financial Engineering I - III Reading Seminar in Cost Management I - III Reading Seminar in Stochastic Process I - III Reading Seminar in Mathematical Programming I - III Reading Seminar in Logistics and Network I - III Reading Seminar in Object Systems I - III Reading Seminar

Seminar In Organizational Behavior (EKM 3418) This course offers a more in-depth analysis of research and latest issues in organizational behavior. A wide range of issues in OB are covered through analyzing relevant scientific journal articles. It is expected that by completing this course, students acquire a sound grasp of OB issues and research.

Seminar In Human Resource Management (EKM 4401) This course discusses current developments and research of various aspects of managing human resources in organizations. This course is designed to provide students with analytical skills to examine human resource practices. Discussion focuses on the functions of the management of human resource such as planning, recruitment and selection, training and development, career management, performance management, compensation and reward system. The output of this course is an individual research proposal.

Seminar In Management (EKM 2501) This course describes the determinants of an organization success in the global setting. Those determinants are the ability of an organization to (1) reorganize and renew itself, (2) focus itself on internal and external changes, and (3) fit with its environment. Several contemporary concepts of finding organization-environment fit are discussed in this course. The objective of the course is to broaden students’ insights on contemporary management issues and concepts. Understanding those issues and concepts will prepare students to enter the real business world and contribute to organizations in order to effectively and efficiently respond toward environmental

Seminar In Finance (EKM 4210) This course introduces research topics in finance. Topics chosen in this course are based on the importance of the issues. Students are encouraged to expand the topics and the list of articles presented. The course objectives are (1) to provide a general picture of research topics in Finance. With the ‘big picture’, students will be able to assess contemporary development in financial theories, and (2) to help students write a research proposal. Students are expected to write a thesis in which s/he must demonstrate proficient research ability (conduct research and communicating the result to other people).

Principles Of Marketing (EKM 1102) The primary concern of this course is to give students various understanding of the basic concepts of marketing. Among issues covered are the stages of the marketing management process, and the analysis of marketing, or in a broader sense, organizational environment such as opportunities, threats, competitors and competitions. The course objective is to establish a basic understanding of marketing theories and practices, and the marketing interaction mechanism with the whole business process. The ethics and social responsibility of marketing are also examined. In addition, as a requirement for conducting successful marketing activities, communication skill, both oral

Marketing Management (EKM 2102) This is a follow on from Marketing Management which explores in greater depth the basic marketing concepts. The course explains the methods, techniques, and processes of formulating and developing a marketing plan to achieve their marketing objectives through certain steps in the marketing plan which includes activities such as segmentation, targeting, marketing strategies and programs formulation technically called product, price, place or distribution and promotion, and action plan. The objectives of this course are to enrich students with a better understanding about (1) the mechanism of making marketing decisions, (2) basic marketing concepts and recent development in

Marketing Communication (EKM 3114) This course introduces basic concepts of promotional mix and integrated marketing communications. It analyzes the situation faced by communication planners to develop communication strategies, conduct promotional methods and strategies through which organizations can communicate with both its internal and external audiences. The main goals of the course is to provide an understanding of the basic concepts of promotional mix and integrated marketing communications, as well as the planning and execution of marketing communication decisions.

Consumer Behavior (EKM 2104) This course provides knowledge about external factors as well as internal factors that influence consumer behavior. Those factors are then to be used to develop marketing strategy, in addition to utilizing it as a basis for studying the complexity of consumer behavior. The course is aimed to increase students’ abilities in identifying accurate market opportunity and the consumer behavior pattern in order to formulate an appropriate marketing strategy.

Service Marketing (EKM 3110) This course examines the differences between the marketing concept for services and tangible goods. It explains the relevant three main models for the service marketing activities; service triangle, service marketing mix and gaps model from the service quality. With special reference to these models, students are expected to analytically investigate challenges faced by service firms and hence to be able to develop services marketing strategies and tactics for gaining competitive advantage. The objective of this course is to provide students with an understanding of decision-making processes performed by marketing managers in service firms. Students are expected to

Master Program Advance topics in finance Advanced Topics on Human Resources Management Applied Econometrics Applied Time Series Analysis Brand Management Data Mining and Applications Decision Making Enterpreneurship Financial Economics Financial Econometrics Financial Engineering Financial Statement Analysis Game Theory Industrial Organization International Business International Business:Theory and Empirical Research International Trade Internet System Development IPHD Strategy 2008 Syllabus Knowledge Management Marketing Research Organization and Management of Company Project Management Research in Consumer Behavior Research Methods in Marketing Seminar in Auditing Research Security Markets and Investments Seminars on Financial Accounting Research Seminar on Management Accounting Research Seminar on Marketing Classics Seminar on Organizational Behavior Strategy Implementation Topics in Advanced Econometrics Topics in Advanced Microeconomic Theory Topics in MIS Research

Introduction To Business (EKM 1501) The course discusses basic business concepts in the context of a changing global business world. By applying integrative and practical approaches, discussions are focused emphasized on the application of those business practices and their future evolutions. It covers all important aspects of business, such as business and economics system, forms of business ownership, business functions (human resources management, production and operations management, marketing management, financial management according and management information system).

Tax Law (EKM 2602) This course discusses the principles of taxation, the definition of taxation, tax law categories, the role of tax, and the laws governing taxation in Indonesia. The course objectives are to provide students with an overview of tax law in Indonesia, and to build skills of tax management in Indonesia.

Project Feasibility Study (EKM 4501) This course assists students to analysis the venture ideas and preparation of investment proposals for projects that appear to be feasible. Among topics covered are marketing, finance, technical, legal, management and social profitability analysis. The course objectives are to develop an understanding of the process of conducting a project feasibility study, to develop research, critical thinking and data handling skills relating to business start-up through conducting project feasibility study, and to promote team work, oral confidence and competence through group discussion and presentation.

Strategic Management (EKM 4401) Unlike other business courses which concentrate fully on a particular function of the business field (e.g. accounting, finance, marketing, operation, human resources, and information system), strategic management is a big picture course, covering the whole enterprise which includes the environment of the firm, internal conditions, as well as the future prospect of the firm. Students are requested to prove, question, and evaluate the overall internal and external aspects of the firm. Evaluate the capability of the firm vis a vis the rivals, and build the necessary skills in formulating and executing the firm’s strategy. Students will also