College of Graduate Study in Management at Khon Kaen University
900 752 Quality Improvement in Health Care
Quality concepts and quality frameworks in health care services, strategic and actions in quality management and improvement. Case studies and actual experiences in quality management in various health care organizations.
College of Graduate Study in Management at Khon Kaen University
900 751 Health Policy and Management
Concept of public policy, process of public policy formulation, health care policy, health care needs, health insurance system, laws and regulations relate to health care that influxes on health care management and case studies.
ICS , Graduate School of International Corporate Strategy
[Term 3] Service Management (Y. Fujikawa) (2009/Term 3&4 (Spring&Summer))
This course is designed for future business leaders who seek opportunities in the fastest-growing sector in the world economies. Today, the service sector accounts for 60-80% of the GDP among many developed countries, and services’ role is ever growing in many of the emerging economies in Asia and beyond. This global trend toward a service economy is driven not only by the growth of the service industries (including, but not limited to, education, entertainment, finance, health care, hospitality, IT-based, and retail) but also the expansion of service’s importance within non-service businesses (e.g., manufacturing, agriculture, forestry, fishing, etc.).
Services are different from goods in many aspects: among others, they are intangible (i.e., it is difficult to assess their qualities); perishable (i.e., they cannot be produced in advance and stored on inventory); simultaneously produced and consumed (i.e., buyers and sellers create value jointly); and heterogeneous (i.e., it is difficult to control qualities). Such unique properties pose distinct challenges and opportunities in managing service businesses. Using case materials, related readings, and individual/team assignments, this course intends to aid students in the following:
• Gaining an in-depth understanding of the unique challenges involved in managing service organizations
• Acquiring analytical skills for effective planning and execution of service businesses
• Fostering an active, constructively critical posture as customers of service businesses, with an aim to stimulate real-world service providers to improve service quality
Course Structure
Three management disciplines—Marketing Management (MM), Human Resource Management (HRM), and Operations Management (OM)—play central and interrelated roles in meeting customer needs in service businesses. Reflecting this interdependency among the three key functions, the course is structured as follows:
Module 1 introduces a few overarching frameworks of the course, such as the 7Ps of service management, strategic service vision, service profit chain, and gaps model of service quality. Module 2 lays out basic elements of service marketing by extending the 4Ps of marketing and CRM issues to service settings. Module 3 focuses on an additional P—people—by delving into HRM issues in service businesses. Module 4 moves on to two more Ps—process and physical environment—by examining process fundamentals of service operations. Throughout the course we will repeatedly visit the importance of aligning the three key disciplines of service management (MM, HRM, and OM).
Teaching Method
The primary teaching approach is the case method. In addition, there will be individual and team assignments.
Cases. Cases will be selected from a diverse set of business contexts: B2C and B2B, high-tech and low-tech, entrepreneurial and established, and East and West. Throughout the semester we will explore cutting-edge examples of service breakthroughs, many of which employ unique business models and technologies for innovative ways of addressing customers’ unmet needs. We will also discuss issues in the globalization of services, with particular emphasis on service businesses that attempt to expand from Asia to the world (and vice versa).
Individual Assignments (Letter Writing Campaign and POA Memo). Taking an active stance on the issue of service quality, you will be writing (and actually mailing) two letters to two different service organizations with which you have recently interacted as a customer: one letter is for complaining about a service failure, the other for extending congratulations on a service excellence. The purpose of this individual assignment includes providing you with an opportunity to apply your analytical skills in a practical situation, supplying valuable feedback to the service organizations, and learning from real-life examples about how organizations address customer complaints and act on letters of praise. More details will be provided on the first day of the course. In addition, you will be writing a POA memo for one of the cases to be discussed in class.
Team Assignments (To Be Determined). In order to facilitate the collective learning process among yourselves, you will be assigned to a team project. The details are still being explored at this moment (it also depends on how many of you are taking this course), but possibilities include running a service company in an electronic simulation program, conducting a short field project on a real-world example of service innovation or service globalization, and/or presenting a team analysis to lead a case discussion.
ICS , Graduate School of International Corporate Strategy
[Term 2] Accounting & Business Valuation (K. Koga) (2008/Term 1&2 (Fall&Winter))
This course is aimed at MBA candidates who expect at some point in their careers to use financial statements to evaluate the performance of a company and the value of a business. The objective of the course is to provide hands-on experience in financial statement analysis. By the end of the course, you will be able to read firms’ financial statements and also understand how a financial statement can be used to do “fundamental analysis” and equity valuation.
How can we translate “sustainable competitive advantage” into accounting numbers? How about the concepts of “cost leadership” and “core competence”? The course focus is not on the details of accounting rules, but on interpreting strategy from profitability, efficiency, financial health, stability, and so on.
Course Structure
In this course students will be exposed to a comprehensive financial statement analysis and valuation framework that integrates accounting, financial analysis, and valuation.
The first half of the course develops financial statement analysis and an accounting-based valuation framework that integrates accounting numbers and corporate strategy. This will help students understand how strategy is reflected in financial numbers.
In the second half of the course, the fundamental analysis framework will be applied in a variety of business contexts, such as the following:
(1) Valuation of diversification strategy
(2) Valuation of M&A and divestiture
(3) Financial reporting strategy
(4) Financial policies, such as stock repurchase and dividend policy
Teaching Method
The early part of the course will be slide oriented with accounting data. From the midpoint, some cases will be used. Students are expected to analyze financial statement information and prepare case studies thoroughly.
FB2909 Sports for All - Tennis
Course Aims & Objectives:
The aims of this course are to promote students’ interest in playing tennis as a life-long pursuit, to encourage attainment and appreciation of good performance standards in tennis and to promote health and fitness. Upon completion of the course, students should be able to:
develop the basic skills of tennis
apply the basic rules and method of scoring
demonstrate good sportsmanship and co-operation
develop an appreciation of the game
develop an active life style and enhance health and fitness through regularly participating in tennis activities.
Units: 1
Level: B2
Medium of Instruction: English
Keyword Syllabus:
General knowledge on the game of tennis, e.g. safety measures, facility and equipment, terminology, proper etiquette. Basic fundamental tennis skills like methods of gripping, forehand and backhand strokes, services, volley, smash & lob. Application of tennis basic skills in game situations. Footwork and body movements related to basic strokes. Tactics in playing a singles game. Rules and regulations for umpiring the game.
Teaching Pattern:
Duration of course: 1 semester
Current mix of lecture/tutorial/laboratory, other: Practice Skills, Theory, Tutorial
Assessment Pattern:
Examination duration: Nil
Percentage distribution of marks for coursework, examination, other: 20% Coursework; 80% Practical Assessment; Attendance not less than 80%
Grading pattern: Pass/Fail
FB2906 Sports for All - Volleyball
Course Aims & Objectives:
The aims of this course are to promote students’ interest in playing volleyball as a life-long pursuit, to encourage attainment and appreciation of good performance standards in volleyball and to promote health and fitness. Upon completion of the course, students should be able to:
develop the basic skills of volleyball
apply the basic rules and method of refereeing and scoring
demonstrate good sportsmanship and co-operation
develop an appreciation of the game
develop an active/lifestyle and enhance health & fitness through regularly participating in volleyball games
Units: 1
Level: B2
Medium of Instruction: English
Keyword Syllabus:
General knowledge on the game of volleyball, e.g. safety measures, facility and equipment and terminology. Basic fundamental volleyball skills such as footwork, stance and ball senses. Application of volleyball basic skills of passing, serving, spiking and blocking. Basic offensive and defensive formations. Application of simple offensive and defensive tactics in game situation. General hand signals for refereeing. Rules and regulations for umpiring a game of volleyball.
Teaching Pattern:
Duration of course: 1 semester
Current mix of lecture/tutorial/laboratory, other: Practice Skills, Theory, Tutorial
Assessment Pattern:
Examination duration: Nil
Percentage distribution of marks for coursework, examination, other: 20% Coursework; 80% Practical Assessment; Attendance not less than 80%
Grading pattern: Pass/Fail
FB2905 Health & Fitness-Stress Management & Physical Relaxation
Course Aims & Objectives:
The aims of this course are to develop a positive concept of students in understanding, awaring, and coping of stress in their daily life. A variety of physical relaxation techniques and behavioral modifications will be taught to improve the healthy body sound mind equilibrium, thus to enhance self esteem and quality of life of the participants. Upon completion of the course, students should be able to:
understand what is stress and its reactivity
beware of stress signs and symptoms that related to psychosomatic diseases
use checklist and biofeedback instruments to identify unaware harmful stress to prevent the development of chronic diseases
realize physical exercise is crucial for enhancing stress resistance and commit as life long pursuits
employ relaxation techniques and behavioral modifications to improve real life situations
know the ways to design and participate in exercise programs for improvement of physical well-being
Units: 1
Level: B2
Medium of Instruction: English
Keyword Syllabus:
Introduction to the concept of stress reactivity, ingredient and psychosomatic disease. Physiological and psychological changes to stress. Personal stress assessment on daily life (checklist & biofeedback instrutments). Major causes of stress: Psychosocial, Disecological & Personality. Relaxation techniques and behavioral modifications for coping with stress. Physical training to enhance stress resistance. Exercise prescription & application– aerobic workout and body conditioning.
Teaching Pattern:
Duration of course: 1 semester
Current mix of lecture/tutorial/laboratory, other: Theory, Workshop and Assessment, Fieldwork and Tutorial.
Assessment Pattern:
Examination duration: Nil
Percentage distribution of marks for coursework, examination, other: 20% Coursework;
80% Practical Assessment; Attendance not less than 80%
Grading pattern: Pass/Fail
FB2904 Sports for All - Badminton
Course Aims & Objectives:
The aims of this course are to promote students’ interest in playing badminton as a life-long pursuit, to encourage attainment and appreciation of good performance standards in badminton and to promote health and fitness. Upon completion of the course, students should be able t
1. develop the basic skills of badminton
2. apply the basic rules and method of scoring
3. demonstrate good sportsmanship and co-operation
4. develop an appreciation of the game
Units: 1
Level: B2
Medium of Instruction: English
Keyword Syllabus:
General knowledge on the game of badminton, e.g. safety measures, facility and equipment, terminology, proper etiquette. Basic fundamental badminton skills like grips method, services, forehand and backhand strokes. Application of badminton basic skills of high clears, smash, drop and net treatment. Footwork movements related to basic stokes. Tactics in playing singles and doubles game. Rules and regulations for umpiring a game of badminton.
Teaching Pattern:
Duration of course: 1 semester
Current mix of lecture/tutorial/laboratory, other: Practice, fitness testing and theory
Assessment Pattern:
Examination duration: Nil
Percentage distribution of marks for coursework, examination, other: 20% Coursework; 80% Practical Assessment
Grading pattern: Pass/Fail
FB2901 Health & Fitness - Aerobic Dance
Course Aims & Objectives:
The aims of this course are to promote health and aerobic fitness through participation in aerobic dance, to arouse students’ awareness of healthy lifestyle and to enhance their quality of life. Upon completion of the course, students should be able t
1. arrange regular aerobic workout based on their own needs
2. achieve or maintain a good state of cardiovascular fitness
3. enhance muscle toning and possess good body alignment
4. employ good eating habit
Units: 1
Level: B2
Medium of Instruction: English
Keyword Syllabus:
Introduction to choreography of High-Low Impact and Step Aerobic Dance. General concept of physical fitness. Healthy eating, physical activity and weight control. Postural awareness exercise. Cardiorespiratory function test and skinfold test. Aerobic workout.
Teaching Pattern:
Duration of course: 1 semester
Current mix of lecture/tutorial/laboratory, other: Aerobic workout, fitness testing and evaluation and theory teaching
Assessment Pattern:
Examination duration: Nil
Percentage distribution of marks for coursework, examination, other: 20% Coursework; 80% Practical Assessment
Grading pattern: Pass/Fail
FB2900 Health & Fitness - Exercise and Weight Control
Course Aims & Objectives:
The aims of this course are to develop a positive / healthy body image of students, to improve their physical condition, as well as to enhance their self esteem and quality of life. The aim of weight control is not only talking about weight reduction, but also including gaining body weight. Upon completion of the course, students should be able t
understand what is Over Weight and Over Fat
be aware of “Body Image / Self Esteem” that related to the personal success
realize “Physical Exercise” and “Healthy Diet” is crucial for life long pursuits
use computer to analysis personal daily nutrients and caloric expenditure
know the ways to design and participate in exercise programs for improvement of physical well-being.
Units: 1
Level: B2
Medium of Instruction: English
Keyword Syllabus:
Introduction to the concept of physical image and personal success. Inactivity, obesity & chronic diseases. Healthy eating & weight management. Computer workshop on diet and activity analysis. Physical training - aerobic workout and body conditioning. Exercise prescription & application. Personal assessment on health & fitness.
Teaching Pattern:
Duration of course: 1 semester
Current mix of lecture/tutorial/laboratory, other: Theory, Workshop, Activity Analysis and Fieldwork
Assessment Pattern:
Examination duration: Nil
Percentage distribution of marks for coursework, examination, other: 20% Coursework;
80% Practical Assessment
Grading pattern: Pass/Fail