College of Graduate Study in Management at Khon Kaen University
900 774 Marketing Communication and Promotions
Behavior and brand concept & positioning. Relationship between promotion mix i.e. advertising, public relations, personal selling and sales promotion and consumer behavior in modern marketing system. The process of communications apply in marketing management, analysis of consumer.
College of Graduate Study in Management at Khon Kaen University
900 762 Project Management
Introduction to project management, project management organization, team building, feasibility study, project planning, project budgeting, resource and technology procurement, project control and project close-out.
College of Graduate Study in Management at Khon Kaen University
900 743 Information Technology for Management
Requirement of information technology for management; data analysis for decision making; development of information technology utility in organization.
College of Graduate Study in Management at Khon Kaen University
900 733 Supply Chain Management
Fundamental concepts of supply chain management; factors influencing successfulness of supply chain management; master planning of supply chain; operation planning including production planning, material requirement planning, procurement management, inventory and warehouse management, delivery and transportation management. *
College of Graduate Study in Management at Khon Kaen University
900 716 Operations Management
Overview and strategies in production system. Operations and competitor. Strategic operations, quality management and statistic tools for control. Production system design. Operations and productivity. Concepts in modern management.
College of Graduate Study in Management at Khon Kaen University
900 712 Accounting for Business Decision
Using internal accounting system to measure and evaluate business performance; Budgeting process; The behavior of costs; Product costing systems; Cost-Volume-Profit analysis; Using accounting information for decision-making, corporate planning and corporate control.
College of Graduate Study in Management at Khon Kaen University
900 711 Managerial Economics and Business Environment
Microeconomics and macroeconomics as foundations for business decision making: The market force of demand and supply; elasticity; resource allocation; diminishing return; economies of scale; pricing; cost structure for individual goods and services; fiscal policy; monetary policy; exchange rate policy; changing environment factors including politic, social and demography, technology and physical environment.
College of Graduate Study in Management at Khon Kaen University
900 704 Basic Accounting for Management
Definition and Principles of Accounting; Accounting Standards; Accounting Techniques, Inventory Accounting Systems and Cost Accounting; Assets, Liabilities and Shareholder’s Equities Accounting Systems; Financial Statements; Using accounting information to evaluate business performance.
Course Structure
Year 1 credit
Plan A Plan B
900701 Business English (Non credit) 3 3
900xxx Supplementary Foundation (Non credit) 2 2
900xxx Supplementary Foundation (Non credit) 2 2
900xxx Supplementary Foundation (Non credit) 2 2
900711 Managerial Economics and Business Environment 3 3
900712 Accounting for Business Decision 3 3
900714 Marketing Management 3 3
900713 Financial for business Decision 3 3
900717 Quantitative Analysis 3 3
900918 Business Research Methodology 3 3
Total 18 18
Year 2 credit
Plan A Plan B
900715 Human resources Management and Development 3 3
900716 Operation Management 3 3
900719 Strategic Management 3 3
900xxx Elective 1 - 2
900xxx Elective 2 - 2
900xxx Elective 3 - 2
900xxx Free Elective - 3
900895 Independent Study - 3
900899 Thesis 12 -
Total 21 21
Curriculum
The MBA curriculum in general managements requires 39 credits. The program is divided into 2 plans; Plan A and Plan B. Plan A differs from Plan B on the numbers of credits for elective courses, independent case study and thesis.
Plan A
(credits) Plan B
(credits)
Supplementary Foundation Course (Non Credit) 9 9
Core Courses 27 27
Elective Courses - 6
Free Elective - 3
Independent Study - 3
Thesis 12 -
Total 39 39